Procurement teams now conduct digital-first research before ever reaching out...

https://business-review.eu/business/b2b-vendor-reputation-management-how-to-protect-your-business-relationships-and-win-more-contracts-294336

Procurement teams now conduct digital-first research before ever reaching out to your sales team. If your profiles on LinkedIn, G2, or Clutch look abandoned or outdated, they assume your business is struggling or misaligned with modern standards